Own it. live it. be it. reset to rise.

This isn’t just another course — it’s your reset button.
12 weeks. 60 days of action.
Simple steps to clear your head, find your purpose, and build real momentum.
For just £1, join a movement aiming for 1 million people rising together.

Man with short hair, beard, mustache, wearing a striped yellow and white button-up shirt, sitting in front of a white background.

“culture, Craft, Care” Artist. Activist. DJ. Public Speaker. HAIRDRESSER to the stars and the people.

Im Louis Byrne. I cut hair, but more than that, I cut through the noise.

Everything I do is footed in three things: Culture, Craft and Care.

From high fashion to community education, from Glastonbury to School classrooms, I use my story, my art, and my voice to shift culture, champion truth, and build a new kind of creative community.

this platform is where it all comes together.

Join the 1 million+ MOVEMENT

I Can I Am and I Will

The reset tools for REFLECTION

What is my purpose? who am i? and what the fuck am i doing here?

reset to rise, sign up today for just £1

〰️

reset to rise, sign up today for just £1 〰️

Learn more

reset to rise.

12 chapters. 60 days. A new mindset.

what’s my purpose? who am I? and what the fuck am I doing here?

If you often ask yourself these three questions Reset to Rise is the course for you!

Real tools. Real talk.
From stress to strength, from stuck to unstoppable — backed by lived experience and science that works.

Not a gimmick. Not self-help wallpaper.
This is a 12-chapter, 60-day reset designed to help you:

  • Cut the noise.

  • Rewire your mindset.

  • Build confidence and resilience that sticks.

It’s based on my lived story — from council estate chaos to global stages — combined with evidence, science, and tools that actually work in everyday life.

Why Reset to Rise Works

  • Journaling reduces stress and anxiety by 27% .

  • Daily reflection improves focus and goal success by 42% .

  • Group/community accountability boosts positive habit retention by up to 65% .

I’ve taken the science, added lived experience, and built a course that works for people who don’t usually “do” courses.

Just £1/month.
Because change shouldn’t cost the earth.

“It may not be easy. But it is simple. Reset the mindset. Reset your life.” – Louis Byrne

reset to rise

the portraits project: art that speaks back

This isn’t just photography. this is lived experience captured.

each portrait is a collaboration. A conversation. A truth-telling moment.

It’s the light and dark of being queer, creative, working class, overcoming adversity, and being human in all its glory.

Scroll through the immersive visuals that explore identity, gender, mental health, self-expression, and the stories we carry on our faces.

Featuring real people, real stories, and the raw power of creative transformation.

“These aren’t pretty pictures - they’re portraits of power”

i can

i am

i will

I can. i am.

i will.

The Wellbeing Manifestation Journal

This is your reset.
No fluff. No filters. Just you, a pen, and the power to change your life.

Built from lived experience by Louis Byrne, this journal gives you straight-up tools to reflect, manifest, and take control.
It’s about graft, grit, and growth, finding your purpose and backing yourself every day.

Shop

“Find your Sweet Spot in life. “

Hair with heart. Style with soul.

With over two decades of experience — and a career on the global stage as a creative leader — my approach to hairdressing is simple: it’s about how you feel as much as how you look.

Confessions is not just a pop-up salon. It’s a space to pause, reflect, and refresh.
A place where conversation, care, and craft come together to create something truly personal.

I work with feeling and precision — enhancing your natural beauty, building shape and texture that moves with you, and helping you find what I call your Sweet Spot: that perfect balance of confidence, comfort, and style.

Whether it’s a quick reset or a full transformation, every cut, colour, and style is a collaboration — rooted in connection, creativity, and care.

“The right hair isn’t just seen in the mirror. It’s felt in your bones.”

confessions, holistic hair studio, pop up

Book

merch with meaning, 

“wear it loud”

It’s more than fabric, it’s a mindset.

From the iconic ICIAIW Journal to tees, totes, and posters that pack a punch, wear your truth and support the movement

Click to shop

Join the movement: I Can I Am and i will. Culture. Connection. Change.

“This isn’t about followers. it’s about family. “

We’re building a 1 million strong creative community who live loud, love hard, and stand for something.

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Reset to Rise
£1.00
One time
Two women smiling, one with pink curly hair and a black choker, and another with sunglasses and light brown hair, holding a magazine with black-and-white photos of women's faces.

Education & courses

I know what it’s like to feel like you don’t belong. That’s why I built tools for people like us, the ones rewriting the story.

Whether you’re a student, a teacher or someone trying to do better, there’s something here for you.

“You don’t need to be perfact. You just need to be ready.”

  • Rewire your mindset, reset your life. Online, in person or in schools.

  • Become a leader in wellbeing, identity, and creative self-esteem.

  • Tailored for schools, salons, brands, and youth spaces.

  • Item Reset to Rise is a 12-week journey of self-discovery and growth. Through daily prompts, science-backed tools, and real talk, you’ll learn to pause, reset, and rise with purpose. Each week explores a new theme — from identity and belief to creativity, connection, and self-trust. By the end, you’ll walk away clearer, stronger, and ready to live by your mantra: I Can, I Am, and I Will.

    What you’ll get:

    • A 12-week guided journey with 60 daily prompts, tools, and reflections.

    • Science-backed practices proven to boost clarity, confidence, and resilience.

    • Simple, real steps to uncover who you are, what you want, and where you’re going.

    • A personal toolkit you can return to anytime — built around I Can, I Am, and I Will.

enquire here

Speak up. Show up. Shift culture.

Keynote Speaker

I talk about the stuff most people run from. HIV, abuse, queer identity, addiction, working-class survival, creative expression, and finding purpose through pain.

weather its a boardroom, school, pride stage or fashion summit, i show up raw and real, and leave people changed.

speaking topics:

  • Hair, identity, and mental health.

  • Creativity as survival.

  • lgbtqia+ EMPOWERMENT.

  • education for real world resilience.

  • my story: from estate to global stages

Previous Apperances:

BBC, ITV, Soho House, Government of Jersey, NHS, L’Oréal, Glastonbury, Rainbow Flag Award, Nobu, La Passerelle SEMH School

A man with gray hair wearing a mustard yellow cardigan and black pants, sitting in a wheelchair, holding a microphone and speaking."}
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Founded by Louis Byrne 


Behind ICIAIW is Louis Byrne — award-winning session stylist, artist, and activist shaping identity through hair, culture, and community. His work spans global fashion houses, editorial campaigns, and music, all rooted in the same ethos: creativity as empowerment.

Discover more of Louis’s artistry, portfolio, and projects

www.louisbyrne.com

As Seen In

I Can I Am and I Will has been spotlighted across leading media and trusted by global partners shaping culture, fashion, and wellbeing.
From Vogue to Soho House, from Nobu Pilates to the Government of Jersey — our movement is recognised for driving change, creativity, and community impact.

Celebrated. Trusted. Shared.

Featured in:
ITV . BBC . Essential Journal . The Big Issue . Hello . Hairdressers Journal . Creative Head . Estetica . Professional Hairdresser. Salon Buisness

Partners include:
Soho House . L’Oréal Professionnel . Nobu Pilates . Government of Jersey . Channel Islands Pride . Salon International . NHS . Creative Head . Pro Hair .

Contact us.

Want to collaborate? Got something to say? Ready to host a reset workshop, hire me to speak, or book a DJ set with a difference?

slide into my inbox.

  • Media & Press

  • Speaking & Workshops

  • Brand Collabs

  • Community Projects

  • DJ Bookings